CHANEL ''Reincarnation'' Short Film

Hello Everyone!

In earlier December, "Reincarnation" a short film and teaser directed by Karl Lagerfeld was released just before the CHANEL Paris-Salzburg 2014/15 Métiers d'art collection show, which was given a contemporary twist and infused with Austrian tradition. The 7 minute short film portrayed the legend of how Coco Chanel was inspired to design her iconic jacket. To begin with Coco Chanel envisioned a stylish jacket for women that was also movable. She wanted her designs to make woman feel comfortable in them. Amazing how an elevator bell boy was to be the inspiration for such a splendid creation.

The short film features the beautiful model, actress, and singer Cara Delevigne & singer/song writer Pharrell Williams. Delevigne plays a routy waitress and later Empress Elisabeth "Sisi" of Austria. Pharrell Williams not only portrayed Emperor Franz Josef, but he was also the bell boy. 

During the major scene, Cara Delevigne is dressed in an elegant white gown and flowers in her hair while Pharrell Williams is dressed as royalty in white. They proceeded to gracefully waltz to "CC The World", which Pharrell Williams composed it himself, but both Cara Delevigne and Pharrell Williams sing it as well. In the concluding scene, the bell boy is awakened by the elevator. Coco Chanel, brought to life by Geraldine Chaplin steps out and asks him about where he got the jacket that he is wearing.

I found this short film to be stellar and an excellent collaboration. I personally loved how different artists collaborated for this project to be such a success! Also, congratulations to Cara Delevigne for being the face of the Paris-Salzburg 2014/15 Métiers d'art collection campaign.


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